Are offline newsletters worth it?
Most businesses who send newsletters send them via email, as it’s the most economic, fastest and easiest way to get your message in front of your prospects and clients regularly.
But… while this can be beneficial, it not only leaves the offline audience untapped, but it also means you are just like everyone else. You do not ‘stand out from the crowd’ because EVERYONE is sending email newsletters.
How many times have you either just deleted a newsletter when it arrived in your inbox or left it there for weeks, kidding yourself you will read it when you get time, only to delete it a month later? Not having an offline newsletter means you could be missing out on plenty of business opportunities.
12 tips for making sure your newsletter gets read.
Good luck with your newsletters!
Business & management coach, mentor, trainer, author, speaker, social entrepreneur, (and chief pot and bottle washer!)