"Here’s the deal, my friend: Profit is not an event. Profit is not something that happens at year-end or at the end of your five-year plan or someday. Profit isn’t even something that waits until tomorrow. Profit must happen now and always. Profit must be baked into your business. Every day, every transaction, every moment. Profit is not an event. Profit is a habit." - Mike Michalowicz, Profit First Yes! Here, here! I totally agree. 😀 Whilst the above quote may seem a little like common sense, as we know common sense is not always as common as you'd think... Many organisations don't really understand the true cost of delivering their product or services. They just throw it all in the pot and pray that they make enough profit at the end of the month\quarter\year. Madness! And don't get me started on cashflow forecasts... or lack of them in most cases!
Now more than ever, it is crucial to have a strong understanding of your numbers. Give me a shout if you'd like a second opinion on the way you are quoting and tracking your figures!
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