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Tip 268) UNderstand the power of reciprocity

17/6/2019

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What happens when someone does something for you, like giving you a compliment or giving you something? You automatically want to return the favour.

We have a hardwired feeling of indebtedness. For example, if you go out for lunch with a friend and they pay - you'll want to pay next time.

This is the power of reciprocity, and many businesses have been using effectively for years. 

Here's how you can tap into the power of reciprocity:
  • Add value to your prospects before you do business together. This could be free advice or a free 'top tips' guide, for example.
  • Giving an excellent service and really going the extra mile. Doing favours.
  • Give a little something for free. Ideally, something that has a high perceived value but doesn't really cost you much.
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Keep on keepin’ on!
Jo x
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  • Home
  • Bristol Small Business Network
  • Coaching
    • About Jo >
      • Testimonials
      • Blog
      • Speaker
      • Author >
        • Whoops, there it goes again! >
          • How to Stop Worrying
        • Oscar meets his worry chimp
      • HappiMe App
    • Business Coaching
    • Business Coaching FAQ''s
    • Leadership & Management Coaching
    • Leadership & Management Coaching FAQ''s
    • 360 Feedback
    • Online Training
    • DISC Profile Workshops >
      • DISC for Managers
      • DISC Tips
    • Stress Management
    • Emotional Resilience
  • Contact